STOP Emailing Your Leads Like This
Just one person’s opinion - don’t manage your leads like this.
I just got an email from someone I opted in or purchased something from.
I WAS ON/IN 27 lists/sequences. Then I unsubscribed from all of them.
Twenty Seven.
When it comes to lists and sequences in Kartra your audience can see what lists/sequences they are subscribed to and can unsubscribe from them.
In real human terms- when you email someone and they click the unsubscribe/edit details at the bottom of the email they go to a page that looks like the attached image. And you can't change it (or that awful green color 1 – but alas).
Some of these sequences/list names were things like
XX Day Clear Out
Broadcast List MONTH YEAR
ABCD 5DC Day 1
Lead Magnet Welcome Sequence
Names of lists/sequences to me, as the expert, scream the internal name BUT not the public display name
That public display name is for your audience, the subscriber to see what I they are actually getting from you that make me way to stay a subscriber.
I HIGHLY Recommend only adding people to lists as they are needed (the fewer the better), and unsubscribe people from sequences when they are done getting the messages
Great List Names
Kartra Tips and Tricks from Jessica Scotten | Pineapple Relations (It's my Master List with all subscribers)
Important MEMBERSHIP NAME Updates | Jessica Scotten | Pineapple Relations (It's my member list)
VIP Access To COURSE NAME | Jessica Scotten | Pineapple Relations (It's my list of people who purchased a course)
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